MEA Workshop Series: Event Operations and Onsite Delivery
This workshop is one of the six in the series and looks at the lifecycle of onsite event experience from the perspective of the event manager, key stakeholders and delegates.
User experience is an aspect of the event lifecycle that we all need to consider. How does friction affect the user experience and perceptions of customer service? How do these considerations affect our overall event design? Most importantly, what customer service enhancements are currently viable? What can’t we afford to miss?
Many of our stakeholders have expectations around the event experience that start with the first touchpoint of marketing and carry through to post event legacies. We relate these expectations back to current technologies and efficient onsite event operational planning.
Exhibitions are a large part of the events and conferencing space and we look at how to incorporate exhibition design and concepts into an event and the processes behind the delivery of various exhibition styles. AIME is a wonderful case study of change and evolution. Our workshop guest speakers will connect the content with current industry best practice.
Attendee engagement occurs at the coalface of delivery however requires a combination of extensive planning and agile execution. How can we best use new and existing technologies to engage our customers for the entire duration of the event and create legacy communities? We will explore attendee engagement trends and options.
Finally, we look at the good, the bad and the ugly of onsite operational delivery including bump in and out, stakeholder management and communications, coping with external influences and responding to critical incidences onsite.
The workshop is available in a face to face and online format to meet the needs of our busy and diverse industry. Face to face attendees are welcome to visit and experience AIME during the lunchbreaks to relate group discussions back to the event itself.